2019 Is Here!! Start Off On The Right Foot!

Welcome to 2019!! Or like we already call it, the year of the Push.   The Push Notifications ad format continues to rise rapidly across all channels of online marketing and 2019 is the time for you to tag along for the ride. Today is your chance to get on the train right before it leaves the station. Ready?   1. Choosing the right offers - Sweepstakes, Casino, Crypto, Forex and Nutra are all gaining massive attraction and already showing not just potential, but also great profits. 2. Location, location, location - Don't waste your entire budget on experimenting with geo-targeting. We are here to point you in the right direction: Tier 1 - US, FR and DE. Tier 3 - IN and ID. GCC - SA and QA Focus your efforts here  - you will not regret it.   Sign up today and let our support help you get the best results! Feel free to contact us! Mail: advertisers@ad-maven.com Sign up As an advertiser, you must always keep yourself informed in all the latest news from the industry   See below for all updates about Analytics, Targeting techniques, Tracking methods, Landing page optimization, Adblocking, Tech giants and much more   The Latest on Advertisers' Tools & Methods:   2019 Ad Trends: Q&A with Greg Cappello You can't talk mobile ad trends without mentioning the duopoly, and new triopoly with Amazon's entrance into the fray. 2017 served as a year of growing pains for the Facebook and Google duopoly, with agencies and advertisers finding their ad metrics to be skewed in several different business drivers....   How To Utilize TrueView, YouTube's Super-Finely Targeted Ad Service Let's say your competitor has invested a tidy sum creating an awesome YouTube video about its sizzling hot, number-one best-selling product. The video gets tons of views. Good on the competitor. You, not so much.   Home page traffic will no longer be the measure of your digital success Homepage traffic has been the gold standard for measuring digital marketing success for almost two decades. Marketers have optimized organic and paid search strategies to drive consumers to a brand's homepage, which digital directors structured to move visitors into an on-site experience that ended in a transaction — a purchase, a webinar registration, a job application, a newsletter sign-up, an in-store visit, or another type of conversion.   6 Landing Page Mistakes That Are Killing Your Conversions Your product is outstanding, your business is ready, and you're driving dozens of leads to your landing pages. There's only one problem: those customers aren't converting. They land on a page, click around, and then leave. You're left watching your marketing ROI drop as more and more customers land on your pages and bounce in confusion.   Affiliate & AdTech News:   Evolution of ad tech in 2019: Streaming services and content ownership Heading into 2019, I predict this will be another year of consolidation across the media landscape. From IPG buying Acxiom Marketing Solutions to WPP's move to merge J. Walter Thompson with Wunderman, to AT&T acquiring Time Warner Inc., there have been a multitude of mega-deals in the media business, this past year, which had a lot do with years of growth hitting the walls of reality.   What to Expect in Affiliate Marketing in 2019 2018 was quite a year to remember (or forget, depending on your sentiments). In the world of affiliate marketing, 2018 saw a new level of maturity in this marketing channel; from the take-over of Influencer marketing, to brands truly working with their reps to create content, and a growing share of the e-commerce marketplace.   Tech Giants News:   3 things you should know about Google paid ads Every business with an online presence wants customers to quickly come across their site when they search on Google. The search engine comprises of millions of pages that makes it very competitive to have a particular page ranked high and on the first page of the search engine.   Facebook tracks Android users even if they don't have a Facebook Account Facebook's data collecting practices have once again been called into question, after a new report revealed that it "routinely tracked" people who do not use the app. Privacy International analysed 34 apps on the Android mobile operating system with user bases of between 10 and 500 million.   Could Facebook be broken up in 2019? Facebook's essential facility is unclear – is it a social network; a publisher of video, text, pictures and games; a communications service; or an advertising agency?   Which Company Has The Best Code Quality Between Google, Apple, Microsoft and Amazon? I have worked at Google, Microsoft, Amazon, and Oracle (among others). Code quality is a funny thing. In my opinion, it's situational.....   Microsoft closes out 2018 as the top public company Microsoft has not had a tremendous quarter. But it has still succeeded in regaining a coveted title: most valuable public U.S. company by market cap. And even though Microsoft's product announcements still might not rivet the public like Apple's keynotes, the company has moved forward in measurable ways in 2018, following years of transition under CEO Satya Nadella.   Blockchain News:   Comcast moves forward with blockchain-based advertising platform US cable and entertainment giant Comcast's cable advertising division has launched what it describes as the next phase of an industry initiative to create a secure way to use data and share information based on blockchain technology.   Blockchain – World-Changing Technology in Advertising Frauds in advertising can be efficiently avoided using the blockchain technology. Companies who are paying are doing so to engage their prospective customers at least for a few minutes. They pay for the engaged minutes; however, there are tales of false engagements in the advertising industry.   Other News:   20 expert predictions: Here's what successful marketers will do in 2019 From automation, email, data, analytics, voice, augmented reality and content management – as well as PPC for large and small business – our community of contributors share their expertise to help you step up your game in 2019.   Advertisers: You're overpaying for inventory DSPs get paid a tech fee based on the percentage of spend and therefore have zero incentive to help you spend less in their platform. Advertisers AdMaven Habarzel 21 , Tel Aviv, Unsubscribe - Unsubscribe Preferences